CORPORATE

For the Indesit Launch at Alexandra Palace, we transformed the vast event space into a colourful playground designed around the brand’s ‘We work, you play’ message. Indesit appliances became part of bold interactive displays, surrounded by fairground rides, arcade games, dodgems, candy stalls and playful entertainment. From stilt walkers and traditional sideshows to gaming experiences and classic fairground attractions, the result was a fun, immersive launch that brought the brand to life and gave guests plenty of opportunities to play.